Looking just at the title it looks like an article, as the type of font is usually used for articles. The picture is big so it is most likely an online article as in newspaper they only have big pictures at the front with a caption on top. The title says ‘Up, up and away-the day that armchair travel really took off’. The title indicates that the article is not about something serious or important. In addition, most article with big picture are for articles that are about unimportant events such as, whale pictures being taken or about a car in safari gets hit by an elephant.
The title and the picture are effective in hot they link to the article. The article explains more about the picture and title as it talks about the up aspects in the title and the balloons and armchair in the picture. The picture is a armchair with balloons strap on them. It seems it was taken just as he was leaving to France. The bright colour of the balloons give the impression the article is about happiness, joy or adventure. The hot air balloon in the background shows how he could cross the channel.
In addition, the are really effective as you know roughly what the article is about by just the picture and title. As the coast on the picture looks like dover or eastbourne which is on the north side of the english channel. Furthermore the coast walls are made of chalk.
TBE
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